What We Do…

At Behind the Brand, we help businesses maximize their local reach through the power of social media and User-Generated Content (UGC). Social media marketing is essential but can be overwhelming— that's where we come in.

We work closely with you to understand your business needs, then craft a tailored, readily deployable marketing plan. This means you don't have to worry about the complexities of marketing— we handle it all for you, from strategy to execution. We create hyper-targeted, customizable marketing assets that are perfectly suited to your brand, leaving you free to focus on what you do best.

  • Looking to increase your local reach?
    At Behind the Brand, we organically curate content that is trend forward, and user informative. We connect businesses with local content creators who can produce custom content to meet your specific requests. Whether it’s showcasing new menu items, promoting happy hours, or creating engaging review videos, we ensure your content resonates with your audience and generates buzz.

  • This is where the power of the creator comes in…

    We offer customizable marketing campaigns down to the hashtags and even music choice. These tailored campaign offer businesses a chance in the social media world by giving their brand a face using real people, to provide real content in real time.

  • Instead of using traditional ads content with low engagement. We create fresh, timeless, reusable content that makes business pages more personable to your audience and algorithm. Content that is created is pushed out through multiple creator channels and ready to use for your own.

  • We focus on turning insights into impact. Every campaign is strategically curated to maximize local reach and connect with your target audience. We start by analyzing where your brand currently stands, then deliver a full 360° performance recap—so you not only see the results, but understand them.

  • From strategy to execution, we help brands get clear on their goals and how to reach them. Whether you need help refining your messaging, identifying target audiences, planning campaigns, or improving brand positioning—we offer expert guidance and hands-on support to bring your vision to life.

Why businesses choose BTB?

In-depth Discovery

We take the time to truly understand your brand—its voice, values, and vision. Through thoughtful discovery sessions, we uncover hidden opportunities and pinpoint your exact marketing goals. This foundation allows us to build campaigns that feel authentic and actually move the needle.

Handsfree Excution

Marketing can be overwhelming—we get it. That’s why we handle everything from strategy to execution. From managing creators to curating content and reaching your local audience, we take the weight off your team so you can focus on running your business.

Impactful results

We’re not just about likes and views—we focus on meaningful metrics that matter. Each campaign is built to maximize reach and deliver clear, measurable outcomes. With full performance recaps and data insights, and all media asset collected during these campaigns. You’ll always know the value of your investment.

Show your brand.

Amplify your impact.

Schedule a meeting

If you’re interested in collaborating with us, please provide your information below. We look forward to connecting with you and will contact you soon!